We're trying to find the right spot that fits. We tried to find a spot for it that fit with what other things were out there. Pete Hines: Honestly there's not a lot of info out there for us to go on. On April 4th, 2006, Evil Avatar Forums member bapenguin posted an interview with Bethesda vice president of marketing Pete Hines, who responded to questions about the Horse Armor DLC backlash: bapenguin: It seems there's been quite a bit of backlash from the $2.50 horse armor skins. The same day the DLC was released, the gaming news blog Joystiq published an article about the armor, which criticized Bethesda for charging for a simple in-game item. While the first set was free, each subsequent horse armor purchase would cost the player 500 gold. On April 3rd, 2006, Bethesda Game Studios released the first DLC for the game The Elder Scrolls IV: Oblivion, charging $2.50 for access to an item called “Horse Armor.” Once installed, the player could visit an Orc non-player character (NPC) and receive a set of armor to be placed on a horse (shown below). After being heavily mocked by the gaming community, the term "horse armor" became associated with useless and overpriced DLC packages. Horse Armor is a downloadable content (DLC) package containing armor that could be placed on a player's horse for the Xbox 360 release of the game The Elder Scrolls IV: Oblivion. Gaming, rpg, dlc, ripoff, joystiq, ironhammer, pete hines About
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